The Truth About Ramit Sethi

by Michael · 4 comments

Ramit Sethi graduated from Stanford University in 2005, where he earned his undergraduate and master’s degrees, and studied technology and psychology.  He co-founded PBwiki, a venture-backed start-up.  He created and blogs at his own site,, which serves over 300,000 readers each month, and has written a New York Times best-selling book by the same name.

He’s been featured in every imaginable print and broadcast outlet, including regular personal finance segments on ABC News.  He’s also created 3 very strong pieces of original content for, the personal finance and lifestyle site that I co-founded.

I’ve enjoyed getting to know Ramit over the past year or so, not least because he models conception, action and momentum so amazingly, but also because:

* he’s methodically assembled an amazing list of accomplishments in 6 short years since leaving university and has done so with seamless integrity;

* he’s interested in psychology, consumer market dynamics and how the reptilian brain drives purchasing decisions, as am I;

* a stunningly smart guy like Tim Ferriss tells me that Ramit is his go-to source for guidance in web analytics and testing;

* he’s built a smart, solid and sustainable web-based education business with great copy and design that looks and sounds more like PBS than Let’s Make A Deal;

* he’s turned away hundreds of thousands of dollars in business because it didn’t fit with his vision for his business, his personal brand, and/or his personal integrity;

* and — he’s a sharp-witted, endlessly fluent, appreciative and generous guy.

All of this makes Ramit Sethi a very rare breed . . . and someone to learn from, and watch closely.

And — I’m thrilled that Ramit will be one of the keynote speakers at my 12th Consumer Health Summit on May 5-6.

Here’s the story of this big mutual win, as Ramit recently told it on his blog:

“How a Random Twitter Follower Got $20,000 Of My Time — Free”

Most of all, I’m happy to call Ramit Sethi a friend.

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{ 4 comments… read them below or add one }

Jayson November 10, 2012 at 3:03 pm

Wow Michael, Remit’s post about you was awesome. I have a lot to learn from you. I will be following your work very closely from this point forward ;)


Jessica Scheer April 17, 2013 at 2:38 pm

Great post! I am a huge believer in what Marie Forleo calls “non-douchy” marketing and networking and yours and Ramit’s post sum it up beautifully! It was a pleasure meeting you at the SAM conference last year!


Michael April 18, 2013 at 3:57 pm

thank you Jessica, I remember meeting you and your dad. very best to you!


Matt Greener February 3, 2014 at 9:53 pm

I’ve been following Ramit’s work for years. He’s the real deal and a much needed breath of fresh air to a crowded area.


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