Michael Fishman's Blog

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The Michael Fishman Blog begins . . . really

June 20th, 2009 · No Comments

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It’s June 20th and I’m on the blog . . . to stay.    I’ll be offering up thoughts and comments here once a week, if not more, so I hope you’ll come back again and again.

The first half of 2009 has been a wild ride . . . for the historic economic and political events in the U.S. and around the world; for the steep challenges faced by many businesses, and particularly in the print media, financial services and automotive categories; and for the huge advancing opportunities presented by new uses of the internet, including social media marketing/networking, aggregated video, and original ”web TV” programming.

My excitement for what is happening on the web has led to my participation in the launch of Juniper Pond Media, LLC, with its SpendLessTV.com property already launched and other exciting concepts  yet to come.

Since November, I’ve also spent a lot of time (too much??) on Twitter, which has proven to be an extremely powerful platform, especially for business groups and other special interest communities with much common ground to discuss.    My personal brand has expanded quite a bit through my use of Twitter, and I’ve made many new friends through the generous introductions and referrals that happen there almost constantly, while other relationships have been more frequently nurtured through frequent touch-ins on Twitter.

The health and personal development categories where I focus most of my consulting activities are faring very well, and again, especially on the web, where many companies enjoyed record business performance in the first quarter of 2009 and continue onward with comparable success.

I hosted my 10th Consumer Health Summit event in May, where Dr. Joe Mercola and Dr. Clotaire Rapaille offered great keynote addresses to the 45 other participants.   I was happy to welcome quite a few other business and marketing stars to the event for the first time including Joe Sugarman, Mark Joyner and Tim Ferriss.

In September, my older daughter will be a college senior and my son and younger daughter will be entering college.   Also, at that time, I will be moving from New Jersey to Southern Connecticut to join my girlfriend at her wonderful home.   It’s a great area with many good friends and clients right near by!

For future entries, I’ll plan to be more focused, so please have no fears that I’ll ramble like this again anytime soon.   I wish you a great summer, and I’ll post comments and thoughts here as promised, please check back.

Best, Michael.

Tags: branding · direct marketing · general · health marketing · marketing · media · personal development

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